These deep diving Norman Lures Professional Edge Crankbaits are amazingly productive and come with brilliant Sunshine Gel-Coat finishes. You can count on plenty of flash and reflection, and the Professional Edge Crankbaits' finish is tough enough to be bounced off any structure without ever wearing off!
The 13 Fishing Concept A casting reel is jam packed with all of the features that you need in a casting reel! The Concept A features a lightweight yet rugged...
The 13 Fishing Concept A3 Baitcasting Reel is a big low profile reel with beefed up strength where you need it most. It features an HD aluminum frame and Beetle Wing...
The 13 Fishing Concept Z is the first ever high performance fishing reel designed with ZERO bearings in the entire reel. The reel utilizes American made CZB polymer technology in...